Websites While U Wait Now Offering FREE Website & Social Media Consultations

Websites While U Wait Now Offering FREE Website & Social Media Consultations

Websites While U Wait is now offering FREE consultations for your business regarding websites, social media, chatbots, apps, and more. We understand that the world of digital marketing is overwhelming, which is why once per week, we're sitting down with Albany business owners and entrepreneurs to help you make sense of it all. Call, email, or simply walk in! Don't forget to follow us here on Facebook for updates.

3 Critical Reasons Why Your Website Needs To Be Mobile Responsive

3 Critical Reasons Why Your Website Needs To Be Mobile Responsive

Is your website mobile responsive today? It's a MAJOR factor in the search ranking result for your site with Google. 

We Now Shoot Video & Photography Content for Social Media

We Now Shoot Video & Photography Content for Social Media

Looking for professional photography or videography content for your social channels and website? Utilizing our two models, we are able to capture and record footage for your product around Brooklyn and Manhattan. Not to mention, we have a growing influencer database with every kind of brand partnership available.

3 reasons why your business needs a chatbot NOW

It seemed like a fantasy of the future not too long ago when cartoons and TV shows poked fun at using robots for daily human support. There was Karen, Plankton’s computer wife on Spongebob, the Jetsons, My Life As A Teenage Robot, and so many others throughout the last 30 years. Though we don’t quite have teenager robots floating around our streets yet, we do have the creation of chatbots for human-to-robot conversational interaction on a business or brand’s behalf.

What is a chatbot?

A chatbot is an artificial intelligence system that interacts with humans over an Internet-based text chat. The interactions can be straightforward, like placing a pizza delivery order, or they can be complex, like troubleshooting a problem with Internet service. The one-on-one business-to-consumer interaction potential just got a whole lot bigger with the implementation of these conversational bots.

Here are 3 reasons why your business needs a chatbot NOW:

1. Scalability

Up until now, humans were tasked with answering business questions and inquiries. That means only a certain volume of questions could be answered every single hour. With a robot, an infinite amount of questions can be fielded and answered in a single second, with perfect, preprogrammed accuracy. Wow.

2. Engagement

Social media may be to blame for this one. Consumers are spoiled today. They’re used to a steady stream of optimized content, persuading them to make purchases. They’re used to direct contact with businesses through social media profiles. Therefore, they expect this kind of engagement on apps and websites. Chatbots are the perfect way to provide them with personalized, instant engagement as often as they want it.

3. Millennials

Whether this word makes you laugh or cringe, millennials are the most powerful consumer group in the world today. How they go about acquiring their purchases is kind of important. It’s no secret that millennials prefer text chats to any other kind of consumer support (we’re looking at you, smartphones). By having a chatbot, you’ll be catering to the most active consumers in the game today.

Still not totally clear on what a chatbot is? Fear not, we do offer comprehensive informational classes in which we teach you about chatbots, how to create them, and how to anticipate questions for your bot to answer. Check out our new teaching branch:

Instagram rolls out “Instagram Live” for Live Video Marketing

Well, we were already calling 2016 the year of Live Video Marketing, and Instagram just solidified it with the official rollout of their Instagram Live feature. Now, business owners, marketers, and branders galore can Live Video their tips, tricks, and surroundings on more than just Facebook. It’s a social media marketing dream come true.

Instagram’s latest Live Video move comes at a time when the app is aggressively trying to associate its platform with more video posting and less picture sharing. Instagram knows the world is heading towards a heavy Live Video Marketing age, and it doesn’t want to be left in the dust as the place for simply pretty and eye-catching pictures.

Now, when users go on Instagram, they can access their Instagram Stories from the top left icon, and swipe right to “Go Live” for all friends to watch. The Instagram Stories feature, a relatively new development as well that enables users to post 24-hour photos and videos (JUST LIKE SNAPCHAT) before they’re taken down, will now play host to going live for any Instagram user. Once the user goes live, Instagram will take it upon themselves to fetch and build an audience, like Facebook, and even message friends directly about the live broadcast.

Is Instagram Live any different from Facebook Live?

Not really, but there are a few subtle differences. Instagram Live will notify users by placing a live icon over the username in any given Instagram feed. Additionally, once the broadcast is complete, Instagram will leave it up for only 24-hours before it is removed. On Facebook, however, Live Videos exist for an infinite amount of time once the video wraps up. Lastly, users will be able to “pin” their favorite comments to the top of the broadcast feed while rolling.

Overall, the two features are incredibly similar, enabling users to disable comments, connect with friends in real-time, and market their hearts out.

So, if you’re a business owner trying to cut through the social media noise, here is yet another way for you to directly, in real-time, connect with your consumer base in a personal, one-on-one kind of way.